Self-driving cars in Switzerland?
By learning from San Francisco’s experience with Cruise, we’ll explore the challenges and opportunities ahead. Experts from Switzerland and San Francisco will share insights to help shape our cities of the future.
How could we imagine introducing self-driving cars in Switzerland? How can we transition smoothly to this new technology, integrating key stakeholders such as public authorities and civil society? What might the future hold for public transportation with the advent of self-driving cars? How will human and urban safety be impacted, and what will the cities of the future look like?
These questions gain additional relevance considering the situation in San Francisco, where Cruise, a leading self-driving car company, faced significant pushback from the local population. Learning from these challenges and the public’s concerns can offer valuable insights for a more effective implementation in Switzerland.
These topics will be explored from global, Swiss, and local perspectives in a discussion among urban and mobility experts and stakeholders from Switzerland and San Francisco.
Speaker
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Bio
Markus Hackenfort
Professor for Human Factors Psychology at the Zurich University of Applied SciencesMarkus heads the Human Factors Psychology Team at the ZHAW Department of Applied Psychology. His research focuses on Human-Machine-Interaction, particularly in the area of mobility. In this regard, Markus and his team conduct studies on automation in general and higher levels of assisted driving and the impact on human behavior in particular using their high-fidelity dynamic driving simulator featuring a specific driver fitness and ability analysis combined with an eye-tracking system. Furthermore, they can make use of their 360° non-VR cycling simulator.
Markus is part of the working group «Mobility 4.0» of the Federal Office of Roads, a senior research associate of the University of Johannesburg, and an ad-hoc reviewer of several psychology journals.
Partners
This event takes place in partnership with the Swiss-American Chamber of Commerce.
