Based on our previous experience with the Korean market, we knew it is very complex and needs appropriate point of entry through right contacts. Korea is home country to some of the major players in consumer electronics and automotive industries and thanks to the South Korea camp and dedication of the Seoul team for the first time we managed to meet top level decision makers in multiple key target customers. The entire process, from the very start, detailed preparation and planning before the trip, the communications with target stakeholders and activities during the trip was flawlessly planned and executed. We do believe this was a very fruitful camp and can turn into AVAtronics’ successful entry into the Korean market.

The camp in South Korea was very relevant for our company. We had the chance to strengthen our existing relationships within the Korean research ecosystem, and create new synergies in the healthcare and startup ecosystem. I found myself presenting at some of the top research institutes and hospitals in the world, and exchanging challenges and potential collaborations with heavily R&D based companies in Korea. None of this would have been possible without the appreciated support of team Seoul, which properly trained us in order to make the most of this camp. I highly recommend it to anyone who wants to enter the East Asian market, particularly if they already have an existing connection.

The South Korea camp was a good Launchpad for us. The team in Seoul helped to navigate the cultural aspects of doing business in Korea, alongside organizing great networking events with relevant stakeholders. We also received great support to the highly relevant conference that we attended as well as a follow up visit with a prospective customer.

The camp in South Korea was an overall positive experience. We got excellent logistical support, as well as highly knowledgeable scientific support that allowed us to establish a solid network of contacts in the Korean academic sector.

The South Korea camp helped navigating the cultural and language barriers and made visits to relevant parties very efficient. The online preparation before the visit to Korea was very useful as it helped us generate leads with hospitals and surgeons.

Korea is a great entry market in Asia: It has a high quality health care system with large hospitals that can run complex clinical trials and recruit a lot of patients in a short time. Participating to the Swiss-Korean Innovation Week 2019, we networked mostly with investors and hospitals. As a result, a Korean investor invested in hemotune last year, of course further strengthening the relationship to Korea.

I attended the 2020 Swiss-Korean Innovation Week and it was absolutely worth the time. South Korea is the world leader in innovation, is similar to Switzerland in economics, demographics and in many different aspects, therefore, represents the perfect adjactend market to expend to, outside of Switzerland. However, entering the market requires knowledge of the red tape, visa procedure, local culture, etc, which is best covered by a Korean counterpart. S&T Office Seoul was great at not only providing the necessary knowledge and advices on how to enter the Korean market, but also cultivated quality contacts with local businesses in a very trustworthy environment.

South Korea is a super aging society with an increasing demand for at home care. Clever.Care see a big opportunity to support care providers to communicate more efficiently - improving productivity and patient outcomes for better ageing in place. The SHS Booster Program enabled us to learn more about the opportunities and challenges in entering the South Korean market, and facilitated connections in the health and care sector that have helped us better understand the potential for our solution in this market.

Korea is leader in Cell Therapies and we at Limula are super excited about the potential collaboration opportunities to combine the best of Swiss-made tools with Korean know-how to craft life changing cell therapies. The team at Lighting Up Ventures really helped us frame our offering in terms that drive outcomes, and not just tuning a nice pitch story. Selling science is a process, and not only do they have it under control, they shine with process excellence. Swissnex Korea have a strong network, but also the experience to judge what message and type of approach will best match our start-up needs with those of the Korean experts. It takes two to network, and Swissnex support ensures you find the right partner at the right time.

Korea is very affine to novel technologies. With the aging population, there is a great opportunity to increase the health of people with targeted physical therapy. The program helped us get insights into how the Korean health market is set up and some specific characteristics of it.